Avian has been hired by Dundee college to rebrand the institution and to provide on going marketing and advertising services.

Dundee College has recently undergone a reorganisation involving changes in the faculty structure and moving to just two campuses. Once that had been achieved it was felt it was time for a complete overhaul of the brand and to be able to use the brand to lead all future communications. Currently the present advertising campaign ‘We Say, You Do’ was in danger of over shadowing the current brand.

Avian’s Client Services Director Scott McCallum said “We are delighted that Dundee College have entrusted a local agency to create their new brand. Avian has a wealth of brand development experience and we are looking forward to applying it to Dundee College’s challenging brief.”

In the future Avian will also be expected to deliver a student recruitment programme to encourage both full and part time learning across diverse target audiences that include school leavers, professionals enhancing their skill set and mature students.